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Since 2020,
directed editorial videos and visual content for prestigious publications—Bazaar, Le Figaro, Cosmopolitan.
Produced interviews and documentary pieces featuring artists and cultural figures.
Coordinated and supervised commercial TVC production and post-production workflows.
directed editorial videos and visual content for prestigious publications—Bazaar, Le Figaro, Cosmopolitan.
Produced interviews and documentary pieces featuring artists and cultural figures.
Coordinated and supervised commercial TVC production and post-production workflows.
So Figaro × Artist Xu Bing | Where There Is a Question, There Is… | Documentary · 3min
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Harper's Bazaar x He Cong | Symbiosis of All Things
Fashion Short Film · 50s
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Xixi Sister x Chen Yu
Fashion Short Film · 40s
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Qi Xi x Burberry
Fashion Short Film · 40s
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Kenji Wu | Time Machine
MV BTS · 7min
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Liao Juntao | The Sealed Love Letter
MV BTS・2min30s
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La Fame x Harper's BazaarExperimental
Fashion Short Film · 35s
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Fruity Space
Experimental Album Teaser · 2min
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• In collaboration with renowned artist Xu Bing, directed behind-the-scenes documentary "Where There Is a Question_" spanning the final 48 hours preceding the Southwest Premiere exhibition opening.
• Oversaw full-cycle documentary production, digitized offline narrative content and expanded distribution through Figaro's official platform, maximizing content reach and social impact.
Harper's Bazaar | Director & videographer | 2021 – Present
·In collaboration with supermodel He Cong, led visual planning and motion content production for the Symbiosis of All Things cover campaign.
·Produced oriental aesthetic-driven visual storyboards, optimized workflows with AI creative tools, and delivered full sets of promotional short videos. Managed fast multi-location shoots to execute brand content strategies.
Burberry Commercial Short Film | Production Coordinator | 2021
• In collaboration with contemporary dancer Liu Jia, served on the Burberry fashion short film.
• Coordinated production logistics including shooting locations, equipment procurement, and crew scheduling, while managed cross-departmental communication to ensure on-time, on-budget delivery.